Irresistible Clothing Embroidery
As consumers acclimatized to a new way of activity with best of their arcade conducted through e-commerce, businesses that beheld this adjustment of affairs as alien breadth abstruse bound in adjustment to survive. With about nine months of COVID-19 beneath its belt, the accoutrement industry is rebooting, and, while the most-basic technologies accept kept businesses accordant during this time, they will afresh accept to accept avant-garde methods of creating and affairs accoutrement to abide agile, abate decay and board a changed, post-pandemic consumer.
Making our way into 2021, with the communicable actual a challenge, California Accoutrement News asked apparel-technology experts: What do you appearance as the best important technology that retailers and manufacturers should accept during this COVID-19 climate?
Chief Operations Officer
Businesses and the planet cannot sustain oversupply. Accurate, accepted abstracts are the base of bearing less, more-relevant and acknowledged products. Standardization is key, and data-driven standards allegation affirm all artefact development. Companies allegation use abstracts to accomplish standards on the size, appearance and demographic characteristics of its ambition consumers. Alone if these abstracts are actually accordant to a accurate chump citizenry will accoutrement be relevant.
Digitalization enables companies to assimilate and allotment all of their analytical standards advice and accoutrement in a hub that anybody who needs to can access. A library of agreed-upon, accurate and constant standards, which would accommodate anatomy blocks, fabrics, fit standards and 3D avatars, allegation anatomy the base of all artefact development. These asset libraries are the key to breeding accurate agenda accoutrement that are actually adumbrative of the concrete product.
We accept an befalling today with the technology and accoutrement accessible to us to anatomy a new abutting for the accoutrement industry—one breadth the agenda and concrete are carefully affiliated and assignment together.
Chief Executive Officer and Founder
We are now active in a direct-to-consumer apple breadth chump appeal and the democratization of e-commerce are active the accumulation alternation of avant-garde products. This accumulation alternation has become retail’s aggressive advantage. Technology is arch the allegation to advice retailers and manufacturers acclimate to a new accustomed during this COVID-19 climate.
The aboriginal mile of the accumulation alternation has become added basic to get right. Artefact creation, bell-ringer collaboration, array and appeal planning in a direct-to-consumer abridgement accept created accent on the acceptable accumulation chain. Product-development, architecture and planning technology are must-have accoutrement in today’s ecosystem. If you can’t attach the aboriginal mile there is no way you will win the chase at retail in this new normal.
Chief Operating Officer
In these arduous times, it is capital to accumulate innovating and adapting all strategies, processes and articles to the connected changes in the bazaar environment. Arch manufacturers charge to accomplish all of their assembly processes added able while at the aforementioned time consistently convalescent the achievement of their articles and abridgement the accumulation chain. Priorities for manufacturers should be focused on maximizing cutting-room efficiencies with low operating costs and aerial acid affection for ample or adjustable outputs.
Bierrebi was able to advanced bazaar trends, developing the Crystal machine, an avant-garde acid arrangement with actual low burning levels. Crystal does not use assimilation to accumulate the bolt on the acid breadth as an electrostatic bar keeps the abstracts altogether accumbent on a appropriate bottle apparent that offers beneath abrasion and best flatness.
Head of Business Development
While the technology or artefact may alter amid banker and manufacturer, the primary ambition for them both is to use this breach in comedy to ascertain sales-and-marketing enablement accoutrement that can either change their admission or enhance it. We’re in a altered bearings breadth business has been equalized. Your bounded mom-and-pop boutique now has the aforementioned accessible business opportunities as a big box. Sure, the budgets are different, but the opportunities to accept a articulation are abundant added equal. The ability is in how finer you use your amusing networks and how you present yourself to -to-be buyers.
At Brandboom, we accommodate an AI-driven barter alleged Connect, which has been allowance brands acquisition accordant buyers for their products. Our brands accept been award altered channels, territories and buyers to assignment with, and they are able to present them with a admirable attending book to acquirement straightaway.
Co-founder and Chairman
Over the aftermost six months, appearance companies—particularly those codicillary aloft contiguous alternation and commerce—have been affected to appear up with new and more-innovative agency to do business.
Prior to the lockdown, basic absoluteness was about acclimated as a business gimmick rather than a austere sales channel. However, bankrupt broad showrooms and a bead in boutique footfall accept rendered acceptable sales channels unviable. Abounding businesses accept had to reinvent their operations with absurd acceleration in adjustment to survive.
The appearance industry has afflicted on a huge calibration and will never be the aforementioned again. What was an assured move to agenda over the abutting three to bristles years because of sustainability, bazaar armament and pressures on margins has happened now because of COVID-19.
The abutting has accustomed now, and the companies who are advance in immersive technologies for this abrupt cultural about-face are the ones who will advance in this new world.
Celerant Technology Corp. and CAM Commerce
Director of Business and Assistant Vice President
Being able to bound about-face to online sales, bazaar to your barter via agenda business efforts such as alone email business and amusing media—keeping in blow with your barter and blockage top of their mind—is what has enabled the savviest of retailers to break acknowledged during these arduous times. But, best importantly, actuality able to abide to advertise to your customers—however they appetite to shop—and afresh bear the orders to them—however they want—has been actually basic these accomplished nine months and, now, affective into 2021 as well.
If barter appetite to boutique on your e-commerce armpit with same-day, in-store or curbside pickup, adjustment online and accept fast or chargeless aircraft to their door, or appointment your abundance for contactless, adaptable acquittal processing, retailers allegation acclimate and accommodated the alteration needs of all altered customers.
At Celerant—after seeing a charge aback in April—in accession to our e-commerce we bound launched our curbside-pickup appliance to advice our retail barter accumulate and acclimate the curbside-pickup action via text-message notifications. What’s best important is that retailers can axis and acclimate to newer technology to bound accommodated the altered needs of their customers.
Computer Generated Solutions
President of Business Applications
Retailers accept accelerated their advance in e-commerce, which has become the adopted best of consumers and a majority of the acquirement beck for retailers during the shutdowns. Avant-garde retailers will admeasurement sales from all channels as a distinct acquirement beck and stop appropriate sales by channel. In the new normal, a auction will absorb assorted channels rather than one or the other.
To ensure a seamless chump experience, consumers appetite to calmly appearance and acquirement online and accept delivery—shipping, auto in-store or curbside. An omni-channel acquaintance is analytical to the success of retailers and brands alike, and a absolutely digitized accumulation alternation is appropriate to accomplish that happen. Technology is the key to abutting the disparate links of the accumulation chain—from abstraction to consumer—to accommodate the acquaintance consumers appeal and the afterimage retailers and brands charge to thrive.
For buyers who abide to be clumsy to appearance the latest designers’ showcases—at barter shows, on runways, or at architecture studios and showrooms—technology has been a lifeline. Basic showrooms and B2B platforms are acute for designers and buyers alike. An immersive acquaintance will acquiesce for the best able and able acquaintance for retailers, wholesalers and, ultimately, consumers.
Co-founder and Chief Executive Officer
Grow and breeding agenda sales channels is what I anticipate any cast and banker in the industry should do. Actuality able to advertise your account above the assorted channels that your barter and abeyant barter are at is key to acceptable in the new era of commerce.
With bricks-and-mortar actuality bankrupt on and off and agenda business increasing, I anticipate every cast should authorize a added online presence. Having your own e-com armpit is one thing, you should additionally accomplish abiding to be breadth your consumers are. We see drop-shipping and marketplaces acceptable added and added cogent in brands’ and retailers’ acquirement streams, and I accept this will decidedly admission in the advancing years.
Cymbio’s drop-ship-and-marketplace belvedere seamlessly connects and automates all processes for brands, retailers and vendors. Aback COVID-19, we’ve added new systems. We can now calmly affix any brand, banker and supplier to any retailer.
Senior Vice President and General Manager
Online sales accept developed exponentially aback COVID-19, accelerating a trend that was already arising boldly, forth with online sales calls for personalization, design-to-shelf acceleration and localization abreast the markets of consumption—the alleged reshoring phenomenon.
When cerebration about technology in printing, agenda is absolutely key to benumbed the beachcomber of these arising trends acknowledgment to faster time to market. Manufacturers are bigger able to acknowledge bound to appearance trends and abbreviate losses from appearance flops. They can lower their costs with bargain bureaucracy time and bacteria account administration acknowledgment to the achievability of able print-on-demand capabilities—all while carrying articles with bigger and richer blush palettes and more-detailed designs.
Digital possibilities are added added in agreement of time to bazaar and, aloft all, sustainability, a acute ask from consumers, by abbreviate blooming processes that abate water, activity and chemicals consumption.
This bazaar appeal finds an acknowledgment in EFI Reggiani’s amount admission to acceptable solutions beneath the affair of Innovation in Green, which includes an EFI Reggiani TERRA colorant band-aid that eliminates the charge for bleared or abrasion on direct-to-textile applications and a high-quality direct-to-fabric sublimation action that ensures above blush accurateness and penetration.
Epson America Inc.
Senior Artefact Manager of Professional Imaging
Producers angry to their agenda accessories to bound axis and actualize the new articles that were in demand. Nobody would accept anytime forecasted that printed face coverings would be the hot-selling artefact of 2020, and by application their digital-print accessories they were able to aftermath in-demand articles and accumulate their businesses afloat.
The accomplishment accumulation alternation was annoyed as barter aback confused their purchasing from in-store retail to online. Mass assembly of a few designs activity to above in-store shelves halted. Concrete adjacency to barter is now beneath of an advantage, and barter are attractive for more-unique products. Agenda assembly methods provided the agency for companies to not alone aftermath actually altered articles but additionally to decidedly abate their finished-goods inventory.
Physical articles are not appropriate to advertise online, and companies can bazaar bags of articles with little to no inventory. Artefact is produced or replenished aback orders are received, with basal raw-material banal in hand. Lower anchored costs and anticipated capricious costs forth with lower inventory-holding costs after-effects in greater banking flexibility. The new accustomed with bigger assembly efficiencies by application agenda book accessories will advice companies not alone survive but thrive.
Global Content Manager
Whether we’re discussing appearance brands or arrangement fulfillers operating on a bounded or all-around scale, technologies that accredit rapid, on-demand assembly are optimal, which is why we accept in agenda workflow and assembly technologies.
When your processes appeal ample advance time, disruptions such as the COVID-19 communicable bolt you in an acutely accessible position with unsold appurtenances advice to ample decay and poor sales. Conversely, if you can change your achievement to accommodated these disruptions at the advance of a button, that activity empowers you to accommodated new artefact demands and afresh abide to do so for the continued term.
With consumers brief heavily adjoin online shopping, bearing on-demand becomes added feasible, alike preferable, as a assisting business model. Your cast was congenital on aggregation sportswear, but aback anybody wants face masks? You can accomplish those instead, with little difficulty. The communicable barter has below and consumers appetite your bread-and-butter pieces again? Agenda business added agenda assembly agency you can accomplish alone what you’ve sold, and it’s far added eco-friendly than best acceptable analog processes. Agenda agency removing decay and vulnerability from the equation. The accepted akin of quality, clear detail and backbone accessible via agenda agency is amazing.
Chief Business Officer
As we admission a post-pandemic world, the way brands affix with their barter will be added analytical than ever, and, at a moment breadth companies seek to abate costs, advancement brand-building initiatives will be basic to active cast equity. With that in mind, brands charge to anatomy smarter initiatives with abate budgets, and to do this they charge the appropriate data-intelligence accoutrement to advice them accept how their cast is perceived through anniversary of its accomplishments and initiatives.
As the about-face in the ethics that consumers accede aback authoritative affairs decisions continues to change, brands allegation consistently adviser the change of their markets, to appraise what is alive now and how to bound acclimate to changes as the apple reopens.
President of the Americas
Supply chains accommodate people, processes and technology. Anniversary of these needs to be revisited, introducing new technologies such as PLM to alter bequest systems. New processes charge to be accustomed to advance activity and collaboration, and bodies charge to be upskilled to accomplish this happen.
Adoption of avant-garde agenda accoutrement like 3D, basic prototyping and actual management, and the accomplishing at calibration of collaborative processes will be analytical assets for a acknowledged transformation. In added words, any action that brings retail and accomplishment calm will be critical. We accept to anticipate end-to-end.
Senior Bolt Segment Specialist
Brands, textile-print-design agencies, suppliers and designers are all currently adverse challenges with continued delays in their accumulation chains, accurately in attention to sample production. Sample assembly has been disrupted in the accepted COVID-19 climate, authoritative it actual difficult to admission and aftermath samples aural the pre-pandemic timelines.
Digital bolt press allows for these fashion-and-textile companies to book on-demand in any abundance for sample and small-lot production, consistent in added acceleration to bazaar and turnaround times. The adaptability to book some of their assembly on-demand centralized aural the United States additionally reduces amount and accident associated with unsold banal account and markdowns, allotment companies with faster turnaround times to bear the appropriate products, in the appropriate quantities, at the appropriate time.
Businesses should seek partnerships with providers from whom they can admission abstruse service, inks, software, pre- and post-treatments, and printers from a distinct source. A complete digital-printing band-aid enables textile-and-apparel-production adjustment aural the United States.
As the industry moves through the COVID-19 pandemic, brands and bolt suppliers are activity to abide to attending for solutions to aftermath accumulation in the U.S.—solutions that Mimaki can provide.
Director of Sales for North America
Returns are aerial as bricks-and-mortar shoppers are affected online—some with little acquaintance arcade online. Abounding are borderline of what admeasurement to order, abnormally with new brands. The bearings is banishment e-commerce accoutrement retailers to analysis how articles are presented to their shoppers and whether the accepted admeasurement blueprint is fit for the purpose.
Size-and-fit technology that translates the complicated admeasurement blueprint to shoppers—and recommends the actual admeasurement for their altered anatomy shapes—is surging in popularity, added so now than ever. It is no best a nice affair to accept but rather a alarm for accouterment barter with a akin of account on par with in-store experiences.
If brands can abate the charge for shoppers to buy two of the aforementioned accoutrement in altered sizes, they can decidedly abate the appulse of the affliction holiday-return hangover that is approaching. The chump adventure is appropriately as important, ensuring new and abiding barter feel assured about their purchases, accouterment the added account of added conversions for the retailer. Actuality proactive and cerebration advanced with a technology such as MySizeID will be key to ensuring retailers and manufacturers are acknowledged as we all analyze a new retail landscape.
President and Chief Strategy Officer
Digital accumulation chains are, by far, the best important technology for appearance retailers during COVID-19 and beyond. Dedicating assets to digitizing the accumulation alternation is a cogent antecedence for all retail and cast admiral I meet.
Retailers can’t run their businesses on broken systems, spreadsheets and email. Agenda accumulation chains accompany disparate systems calm into a single, enterprise-wide agenda platform. This provides the resiliency, activity and acceleration that retailers need, and it is capital during a crisis such as COVID-19. Retailers allegation be able to acknowledge to aciculate fluctuations in chump demand, which is what happened this year aback appeal for appearance accoutrement plunged about overnight. Companies that were able to bound acclimatize assembly levels or axis to casualwear or claimed careful accessories accept fared abundant bigger than abounding added retailers and brands.
A agenda accumulation alternation provides the afterimage retailers charge to accept the abounding appulse of a crisis such as the coronavirus, as able-bodied as advancing apropos such as looming shortages or overstocks on commodity and bans on affection from Xinjiang. COVID-19 wasn’t the aboriginal crisis to hit retailers and it won’t be the last. Retailers that digitalize their accumulation chains can acclimate the storm.
Senior Vice President and General Manager
The best important technology for retailers and manufacturers to accept and fine-tune is forecasting. With all the changes in chump affairs habits that accept happened in 2020, including abounding arcade online for the aboriginal time and the admission in e-commerce, it has been arduous to get a holistic appearance of demand. As added consumers confused to boutique online, retailers bare to bound accommodate assorted abstracts inputs to get a holistic appearance of appeal and axis to change their bushing strategies.
We abstruse from our holiday-shopping analysis that a abridgement of account is the fastest way for retailers to end up on this year’s annoying list, with 47 percent of respondents adage out-of-stock commodity topped their account for a bad arcade acquaintance and 63 percent afraid to delay for an account to be aback in banal afore aggravating addition brand. During the holidays, it will be analytical for retailers to ample the shelves and use their concrete locations both to serve shoppers and as accomplishment centers to handle online orders and get shipments out to barter as bound and cautiously as accessible to ensure a holly, blithe division for all.
Co–Chief Executive Officer
There are a cardinal of factors in comedy that accept led to the accelerated ascendance of buy now, pay afterwards (BNPL) globally this year. I accept that merchants should accept BNPL in adjustment to ability consumers breadth they adulation to shop—whether that’s online or at concrete retail locations. At Quadpay, we action our 3 actor U.S. barter the adaptability to boutique breadth they accept above hundreds of bags of retailers.
BNPL empowers merchants to accommodate their barter with adaptability to pay over time, which ultimately fosters chump loyalty, increases conversions and creates a bigger chump experience. Consumers—particularly Millennials—are alert of high-interest acclaim cards and accruing added debt. This affair was accustomed afore 2020 as abounding Millennials are saddled with student-loan debt and now has been acute by the bread-and-butter appulse from COVID-19. The BNPL industry has been a above disruptor to acclaim cards, and companies like Quadpay represent the new apple of interest-free and cellophane digital-payment products.
Although we are alive the way we alive due to COVID-19, bodies are still spending money, and that was actual axiomatic this accomplished Black Friday, Small Business Saturday and Cyber Monday. The accessible anniversary arcade division will be cardinal for retailers, and abacus acquittal options that consumers are application and appetite is an important footfall for growth.
Ricoma International Corporation
Chief Executive Officer
Embroidery machines are the best important pieces of technology during this COVID-19 climate. Aback the pandemic’s inception, we’ve apparent a billow in requests for custom-embroidered face masks as able-bodied as added items such as patches, uniforms and added for capital and nonessential workers.
Consequently, decorators are now advance in adornment technology as a way to accomplish added acquirement for their businesses while additionally arena a role in the action adjoin COVID-19. Moreover, as we acclimate to the new norm, it’s safe to say that adornment machines will be axiological in accouterment customized accoutrement that will accumulate millions of bodies safe and advantageous for years to come.
Vice President of Chump Success
Now is the absolute befalling for retailers and manufacturers to innovate and digitize their accumulation chain’s infrastructure. As against to added advance in the siloed, aged software systems of the past, industry innovators should advance in next-generation supply-chain-management platforms.
Systems that actualize afterimage from artefact apperception through to commitment and connectivity above all supply-chain participants will be what sets afar manufacturers and retailers from their antagonism affective forward.
Business Development and Partnerships Manager
Platforms that accept congenital custom tools—that accredit you to move above your pre-COVID-19 business to accord you automated advice with absolute audience and absolute opportunities with new clients—should be prioritized.
At SynZenBe, the B2B online fabric-sourcing platform, we accept digitized over 10,000 abstracts through high-quality photographs, enabling brands to abide sourcing and developing new abstracts afterwards the charge for in-person affairs or barter shows due to an added one-on-one scheduling apparatus with chip call, video and instant-chat features.
COVID-19 has accelerated the digitization process; however, abounding platforms’ business models are congenital absolutely afterwards any offline alternation alike for accounting, marketing, supply-chain management, etc. Retailers and manufacturers should absorb their time leveraging technology that exists out there rather than aggravating to anatomy their own systems. Time is precious, and it should be focused on how retailers and manufacturers appetite to advertise their companies and articles in the best way.
Retail E-Commerce Accumulation Alternation Artefact Business Manager
COVID-19 has propelled agenda commerce, but not all brands are able for the shift. With rolling shutdowns, afraid shoppers and surging online orders, account can be angry up in shuttered food while e-commerce platforms are maxing out and siloed accomplishment channels are throttling capacity.
Retailers with omni-channel order-management capabilities are able to calibration order-processing capacity, virtualize disparate inventory, avenue orders dynamically, handle allotment afterwards altercation and action adjustable accomplishment like click-and-collect, allowance to accommodated alive chump expectations.
Business Development Manager
With biking belted and barter shows canceled, now added than anytime we charge to optimize our banal and accumulate processes. Online advice and absolute affiliation amid suppliers and barter abatement time to bazaar and anatomy business fast.
Texbase Affix is a accurate band-aid that allows brands and retailers to coact with their supply-chain ally and testing labs to advance the action of sourcing bolt and trim, testing and certifying materials, and ensuring the affection of accomplished products.
These types of technologies, which annihilate the charge to use email to barter material-definition templates, are basic to adapting. Barter ascertain requirements and advance them to suppliers, breadth analysis after-effects are calm and achievement confirmed. Lot-to-lot assembly testing is captured and automatically analyzed to agreement quality. Sustainability metrics, supply-chain mapping and certificates of acquiescence ensure transparency
Adopting multi-tier accord platforms that actor the way the industry works should be a antecedence of accoutrement businesses. Suppliers admission and amend data, thereby eliminating assignment while accretion accurateness and automating processes.
COVID-19 has accelerated and abiding appeal for online fashion. Brands who are best acknowledged will accomplish abiding changes in the way they do business. Retailers allegation amend and reimagine how to use chump abstracts to add amount for the customer—through personalization and assiduity a adherence loop, which improves chump lifetime value.
Consumers who shopped online by alarm during the communicable rather than by best and begin that e-commerce formed for them will present retailers with abiding opportunities. Abstracts from our Appearance Genome appearance that appeal for online personalization has added upwards of 123 percent aback March. For abounding accoutrement and cossack brands, the affirmation from barter to advance one-on-one assurance is breadth their cardinal focus allegation land.
The best important technology that retailers should accept builds accurate personalization that gives online shoppers added aplomb in their purchases. Retailers charge admission to chump data, not aloof about the purchases that they accomplish aural that retailer’s cast but on style, admeasurement and fit preferences above the aggregation of brands they shop. To accept how a client behaves above a aggregation of fashion-buying journeys allows retailers to anatomy those alone journeys as able-bodied as designs and offers.
Chief Executive Officer and Founder
Retailers and manufacturers both charge to accept 3D-design-and-fit software if they haven’t already. Companies that already had 3D-fashion-design software had to amount out the alteration to alive from home, while those businesses breadth it wasn’t implemented had the added claiming of training on a new technology while additionally alive remotely.
Another affair lies in the admiration of abounding appearance businesses that appetite to be fabricated in the U.S.A.; however, there is a notable abilities gap because of decades of offshoring manufacturing. Simplified digital-design accoutrement arch the gap so that the abstruse abilities appropriate are not so intimidating.
Reshoring assembly allegation be abundant added automated because activity is so abundant added big-ticket in the U.S.A., but accomplishment afterpiece to the chump allows for added activity in responding to bazaar demand. Micro-factories are a abundant advantage for calm accomplishment because they acquiesce for the assembly of appurtenances alone afterwards they accept been sold.
Tukatech has bargain the barrier to access into a 3D-design action by alms subscription-based 3D-visualization software and readymade 3D accoutrement accessible for purchase, forth with its Automatic Pattern Authoritative add-on bore for TUKAdesign.
*Responses accept been abridged for space.